Engagement or list building – running a competition on Facebook

Running a competition on Facebook is a great way to celebrate the launch of a new service or programme, get more likes on your business page and create lots of engagement, and they are good reason to use the other tools that are available on Facebook such as promoted posts or ads. Facebook has announced that…

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Putting up your tent – what you need to make your brand actually work.

Last week – as you may know if you like my Facebook page or follow me on Twitter – we went camping. We arrived at 7pm after setting off considerably later than intended because of the game of tetris that my husband had to play to get everything in the car. The sky was a…

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What is branding?

“Having a powerful brand is vital in today’s economy, it can be the difference between a business that blends in with the crowd or stands out from the competition“ – Athena Varmazis, vice president and general manager, Small Business Services, American Express Canada. Branding is NOT a logo. A logo is PART OF your brand.…

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Fail to plan…

Recently I did some work for an architect – architects plan, design and oversee the construction of buildings. This is pretty important to ensure that everything is done correctly, that light switches are in the right place, that there’s enough space, that windows are at the right level, the building is safe and the right amount…

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How much text is on your Facebook cover image?

Check it out here! The new rules state: “All covers are public. This means that anyone who visits your Page will be able to see your cover. Covers can’t be deceptive, misleading, or infringe on anyone else’s copyright. You may not encourage people to upload your cover to their personal timelines. Covers may not include…

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Stop horsing around, make your message clear.

Over the weekend we went to fantastic family wedding in Scotland and also a birthday party for my daughter’s best friend who turned three. It was a great party – a “proper party” with party games like musical statues, pin the tail on the donkey and jelly and ice cream. Great. There was also a piñata. …

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Whiteacres is 3 this month…

Whiteacres is 3 this month so to celebrate there are 3 logo designs available for only £300 each. These include research, design and development.  Final logo provided in png, jpg and pdf for print and web use. Also Facebook and Twitter profile pictures. Over 50% off. Call 077 315 82379 or email amy@whiteacresdesign.co.uk to get started. First…

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Sugar Glider Stories

Not that long ago I was involved in a some artwork for Sugar Glider Stories 2. This is a comic which accompanies the main Sugar Glider comic – it’s all about Susie, who’s a bit bored of her life – college, work, hobbies… so she becomes a superhero. As you do! They’re a great read,…

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More than a logo

Last week I had a brief chat with Joanne Dolezal of Dolezal Consulting about ‘More than a logo’, which is a programme she is running with Horizons Life Coaching to help business owners develop a strong corporate identity for their company. Except it’s not. It’s more important than that. It’s about helping business owners truly…

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And the winner is…

Away in a manger

Nicola Foster Congratulations!! I’ll be in touch about getting your prizes to you. Here’s a roundup of all the songs with the correct answers: White Christmas The Holly and the Ivy Rudolph the red nosed reindeer Go tell it on the mountain Frosty the snowman When Santa got stuck up the chimney The drummer boy…

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