Why is colour important for your business?

Colour is such a useful tool to get right for your brand. The human eye can see 7,000,000 colours (source) but there are only 11 main colours: blue, black, red, pink, white, brown, orange, purple, green, yellow and grey. See my 11 colours series here. COLOUR IS ONE OF THE FIRST PIECES OF INFORMATION THAT…
11 Colours: Yellow

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Here is the next instalment in the 11 colours series. This month is all about yellow. Yellow is generally seen…
11 Colours: White

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Here is the next instalment in the 11 colours series. This month is all about white. White is clean, hygienic…
11 Colours: Blue

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Here is the next instalment in the 11 colours series. This month is all about blue. Blue is about the…
11 Colours: Brown

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. This time it’s all about brown. Brown is a very solid, strong, serious, reliable colour. It’s comfortable, supportive, reliable and natural. It’s…
11 Colours: Pink

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. This post is all about pink. Pink is a colour I don’t care much for. I remember when my daughter…
11 Colours: Grey

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. This month is all about grey. Grey is a neutral colour. It’s not exciting, it’s not motivating, it’s…
11 COLOURS: RED

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Here is the fourth instalment in the 11 colours series. This time it’s all about red. Red has never…
11 Colours: Purple

Today we’re covering the colour PURPLE . Colour is really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Purple is one of my…
11 Colours: Green

Colour is really really important in design. There are only 11 basic colour terms although there are MILLIONS of colours so it’s essential to spend some time looking at your colours and making sure that they create the right impression for your business. Here is the second instalment in the 11 colours series. Green is the most balanced colour – this is…