I have a logo – but I don’t have a brand… what can I do?

This question was asked by a lady in my group and I figured it was such a good one that you needed to know the answer!  There are a lot of businesses out there who have a logo, but don’t have a consistent brand identity. If this is you – then you DO have a…

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BRAND FOR CHRISTMAS: S is for Success – wrapping up Brand for Christmas

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here.   S is for Success: Wrapping up Brand for Christmas – here’s a…

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Brand for Christmas – T is for Touchpoints: Creating an amazing brand experience

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here.   T is for Touchpoints: Today I’m talking about all of the touch…

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Brand for Christmas – S is for Social: Creating your graphics

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here.   S is for Social: Today I’m talking about designing for social media.…

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Brand for Christmas – I is for Images: Tips for taking photographs for your brand with Sue Todd

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here. I is for Image Sue joins us to talk about creating photographs for…

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Brand for Christmas – R is for Resonating with your audience: who is your ideal client? with Kelly Cairns, The Tech Angel

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here. R is for Resonating with your audience: who is your ideal client? For…

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Brand for Christmas: H is for Heart and Soul Identity

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here. H is for Heart and Soul Identity Watch this session all about choosing…

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Brand for Christmas: C is for Clarity

Over December we’re looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going to work on the branding to help shape your brand. Sign up here. C IS FOR CLARITY Watch the first session all about clarity in…

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What’s the difference between BRAND and BRANDing?

Recently I was asked to explain the difference between BRAND and BRANDING. The easiest way to explain this is to look at each term individually. BRAND The American Marketing Association says “a brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of…

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How to create a consistent brand that attracts the right clients and compels them to take action

Rushing into creating your brand is something that a lot of people do  – when you start a business you think you need everything now now NOW and so you fling something together without too much thought and then … well, it often turns out that your brand isn’t cutting it. When you create a…

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