How to build a brand using the sandcastle technique.

It’s been lovely weather all week, so naturally the one day we decided to meet some friends for lunch and head to the beach it was overcast and windy. This did not stop us from enjoying ourselves! My daughter built a sandcastle and we searched the beach for shells to decorate it with, sticks to make…

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What to expect when you have a logo designed

Lately I’ve been enjoying some great logo design projects.   What do you expect to recieve when you commission a logo? Here’s what you need to consider. QUESTIONS AND ANSWERS I offer an initial consultation where I ask a LOT of questions. You can get hold of my brief sheet here as part one of…

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Getting started

Today, 5 years ago, was the first day my daughter started nursery and the first day I started working on Whiteacres Design​. A week later I started “properly” and it’s been a fantastic journey 🙂 One of the first things I did was work on a name and a logo. I still have the name…

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Your brand is bigger than your logo

Earlier this week I was at a workshop event and one of the things that came up was about branding and logo design. There was a selection of random leaflets on the table and they nearly all had their logo at the very top of the leaflet. The logo is not the first thing someone needs…

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How to declutter your business image

On Wednesday I spent some time with Gillian learning about her new business. Gillian does a wide range of things to do with changing your lifestyle as well as getting rid of your “stuff”. It’s about living a simpler life and decluttering. When I went back to my office afterwards I couldn’t help but feel that I need to do some…

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Happy fourth birthday Whiteacres!

Yey! Whiteacres is FOUR! To celebrate, I have an offer for FOUR people only. THIS OFFER IS NOW OVER… As always, payment plans are available. If you’d like to be one of these lucky people, just fill in the form below and I’ll be in touch. First come, first served. I’VE ALSO LAUNCHED THE NEW Check…

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7 ways to measure success in design

One of the questions on my design brief is how will the client measure the success of what I’ve done for them? Graphic design has many benefits. The Design Council states that “for a design alert business every £100 spent on design, increases turnover by £225“, which is a good indication of how worthwhile design…

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Putting up your tent – what you need to make your brand actually work.

Last week – as you may know if you like my Facebook page or follow me on Twitter – we went camping. We arrived at 7pm after setting off considerably later than intended because of the game of tetris that my husband had to play to get everything in the car. The sky was a…

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Whiteacres is 3 this month…

Whiteacres is 3 this month so to celebrate there are 3 logo designs available for only £300 each. These include research, design and development.  Final logo provided in png, jpg and pdf for print and web use. Also Facebook and Twitter profile pictures. Over 50% off. Call 077 315 82379 or email amy@whiteacresdesign.co.uk to get started. First…

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More than a logo

Last week I had a brief chat with Joanne Dolezal of Dolezal Consulting about ‘More than a logo’, which is a programme she is running with Horizons Life Coaching to help business owners develop a strong corporate identity for their company. Except it’s not. It’s more important than that. It’s about helping business owners truly…

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