Snapchat for business

A little while ago now I joined Snapchat and I love it. It’s really fun and easy and I’m following some really interesting people. You can read some of my initial thoughts on Snapchat here. Now that I’ve been using it for a while and am getting plenty of engagement – not to mention thoroughly…

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Done is better than perfect

I often have clients come to me and belittle what design they already have. They say things like “this is really bad”, “I did a terrible job”, “I’m far too embarrassed to show you…” and obviously that’s what they come to me to fix – but they are putting themselves down! If this is you…

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Guest post: Stop hiding behind your screen! by Jodi Goldman

you are your brand

You’ve wisely spent a lot of time on your website and branding. From the images, to the fonts, to the copy, you’ve gone back and forth asking yourself which is more “you”. No doubt you’ve also spent time mastering Twitter and Facebook, and now think carefully before every 140 character tweet or filtered Instagram pic…

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ADVENT 24: Let it shine, let it shine, let it shine (being amazing, playing big and inspiring others)

This is Day 24 of the Advent Calendar for 2015. Open more doors here >> “…Our deepest fear is not that we are inadequate.  Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous,…

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4 business lessons from The Wizard of Oz

Business tips from The Wizard of Oz

This week we introduced our daughter to the Wizard of Oz and she LOVED it. She got really involved yelling “RUN!” at the TV and asking loads of questions about flying monkeys, munchkins and witches. In the film, Dorothy ends up in Oz after a tornado blows her house there. She wants to get home so she…

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Does your brand define your business?

Before you can answer this, we need to strip the question back another layer to define your business in the first place. What is it that you do? This should be easy to answer, after all, you’re the one doing the “thing” so list your services but then think about what they actually DO for…

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WHY BOTHER? Attract the RIGHT people

This is part of a series of posts entitled “WHY BOTHER?” – covering why you should bother with branding and design in your business. One of the very first things you need to do when you’re working on the design of something is to consider who it’s for. It does you no good to design a…

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WHY BOTHER? Show people what you believe in

This is part of a series of posts entitled “WHY BOTHER?” – covering why you should bother with branding and design in your business. People buy for a variety of reasons, price, location, convenience – and also because of your values. What’s important to you might be important to them and if it’s important enough then…

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If you go down to the woods today…

The other day I took my son to the woods for a picnic. I’d left it a bit late in the day so by the time we got there we had 45 minutes until we needed to leave to get my daughter from school. It was a HOT day. The sun was beaming and there…

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What symptoms does your client suffer from?

My daughter LOVES playing doctors. She can use up an entire pack of sticking plasters on her teddy bears in five minutes. She has a first aid box with thermometers in it, a stethescope and a nurses uniform – although she also likes to wear an oversized lab coat. She particularly likes it when she…

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