Fill your Vortex and eat your fairy cake too: creating brand awareness.

Don't panic

Right now, I’m reading The Hitchhikers Guide to the Galaxy with my daughter. We’ve just reached The Restaurant at the End of the Universe  – but two nights ago Zaphod Beeblebrox entered the Total Perspective Vortex and he survived*. Warning. If you don’t know the HitchHikers Guide to the Galaxy you might not enjoy this…

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